Saturday, July 26, 2008

Better way to incubate new e-service business ideas

















Beginning from august there will be a programmer in our MicroLink's incubator (homepage in estonian: http://inkubaator.microlink.ee/) team. Therefore the process of incubating new ideas will be faster and better. We call the new incubation concept "MicroLink Lab". The process of incubating new ideas will be roughly following:
- The owner of the e-service idea presents it to us. If we like the idea then:
- ML and the owner of the idea will create a first prototype of the solution.
- The owner will contact the first potential customers, demonstrate the prototype and from their comments refine the business idea, finance plan and also the requirements for the service.
- A full business and finance plan is created and agreed on. A plan of work is agreed on. A marketing and sales plan is created.
- A full technical solution is created, programmed.
- Going to market = fulfilling all the plans that were agreed on.

If you are interested in the incubation or have a good business idea feel free to contact our incubator team at inkubaator@microlink.ee

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